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Michigan Medicine


Active Surveillance for BCC?

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Total Sent

16773

Deliveries
16738

(99.79%)

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0.08%

13


Clicks

1.71%

286 (1.71%)

Open Rate
13.80%

13.80%

2314

Bounces: 21( 0.13%)
Forwards: (0.00%)
CTOR: (12.00%) 0.07%

Should we be using more active

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Total Sent

16725

Deliveries
16713

(99.93%)

Unsubscribe

0.04%

7


Clicks

2.51%

419 (2.51%)

Open Rate
15.20%

15.20%

2543

Bounces: 9( 0.05%)
Forwards: (0.00%)
CTOR: (16.00%) 0.10%

Surveillance for low-risk basal cell carcinomas?

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Total Sent

2263

Deliveries
2242

(99.07%)

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0.31%

7


Clicks

2.74%

62 (2.74%)

Open Rate
16.70%

16.70%

378

Bounces: 12( 0.53%)
Forwards: (0.00%)
CTOR: (16.00%) 0.71%

Dermatology provider attitudes

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Total Sent

2235

Deliveries
2226

(99.60%)

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0.09%

2


Clicks

5.19%

116 (5.19%)

Open Rate
17.49%

17.49%

391

Bounces: 3( 0.13%)
Forwards: (0.00%)
CTOR: (30.00%) 1.34%

Risk basal cell carcinoma in older patients.

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Total Sent

2919

Deliveries
2916

(99.90%)

Unsubscribe

0.14%

4


Clicks

4.62%

135 (4.62%)

Open Rate
18.81%

18.81%

549

Bounces: 2( 0.07%)
Forwards: (0.00%)
CTOR: (25.00%) 0.86%